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ABOUT THE BOOK

The Experience Factor reveals how the world's most successful music stimulates your mind, captures your heart and seduces your body to keep you listening. Underpinned by over 200 scientific studies, The Experience Factor bridges the gap between empirical research and applied musical activities such as songwriting, playlist creation, and audio branding. Simply put, it's a data-driven, practical guide for anyone who loves music. Available in softcover, hardcover and ebook formats, it offers a unique perspective on the music we listen to everyday.

 
 
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ABOUT THE POWER OF MUSIC

Music is a ubiquitous and uniquely human phenomenon that’s been millions of years in the making. It can be found in every known culture in every corner of the world, and for most people it underpins both their private and social lives. Decades of research has revealed that music is endowed with a unique power to impact many of our neurobiological, psychological and behavioural processes in systematic and predictable ways. 

 

 

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ABOUT THE AUTHOR

I'm Geoff Luck, and I've spent 20 years researching the science of sound and music. I've published dozens of scientific papers on music-related aspects of emotion, wellbeing, behaviour and personality, and have used this knowledge to develop engagement-enhancing mobile applications and technology for the live entertainment, streaming and experience industries. I'm Associate Professor at the Finnish Centre For Interdisciplinary Music Research.

 
 
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ABOUT THE SOUNDTRACK TO YOUR LIFE

My goal in writing The Experience Factor is to use the scientific knowledge I've acquired to help music fans connect more deeply with the music they love, music creators write more compelling music, and industry professionals produce more engaging experiences. Whether you listen to, create or work with music, The Experience Factor will profoundly connect you with the soundtrack to your life.